(London, UK) – The anticipated new museum, Modern Contemporary (Moco) Museum, is thrilled to announce esteemed pioneer of performance art, Marina Abramović as the headline artist in her solo exhibition, Healing Frequency. The show marks the inaugural showcase at Moco Museum’s flagship location in London, with the museum also revealing the opening date as 11 September 2024.
Healing Frequency will be a landmark exhibition, featuring twelve works by the Serbian artist. Being active for over four decades, Abramović, a pioneer of performance art, famous for works such as Rhythm Series (1973–1974); Works with Ulay (1976–1988) and, more recently, The Artist Is Present (2010).
The show will call on the universal capacity for transformation and healing, with Marina inviting viewers to accept the profound impact of transitory objects on the human soul and how they impact our mental and emotional experiences.
In a synthesis of global exploration, art, and spirituality, the exhibition embodies a joint mission to search the depths of our collective consciousness.
“The power of performance art, after all, lies in its ability to transform not just the artist but the audience too. The body of the artist is the medium, but so too is that of the observer. Moco understands the importance of direct experience to activate the power of art.” – Marina Abramović
The exhibition’s underscores Moco Museum’s alignment with its mission to provoke thought and inspire societal transformation through art. Kim Logchies Prins, Founder of Moco Museum, shares her excitement to bring Abramović’s iconic artworks to London.
“Marina’s work always resonates with me; we already have several of her iconic artworks on display in our locations in Amsterdam and Barcelona. Bringing this particular selection of her artworks to London is incredibly exciting. This exhibition holds a message central to the ethos of Moco: one by one, we can shift our perspective through the power of art and reshape the world via collective consciousness.” – Kim Logchies Prins
Marble Arch’s newest cultural gem will be dedicated to Modern and Contemporary Art and, alongside Marina, will include Jean-Michel Basquiat, Yayoi Kusama, Andy Warhol, Banksy, Keith Haring, Damien Hirst, Daniel Arsham and KAWS, among many more. Spanning an impressive 24,000 square feet, the venue will also host an additional 120 artworks. The museum opens following Moco Museum’s success in Amsterdam and Barcelona, attracting over 1.5 million visitors annually from over 120 different nations. Over 5 million visitors, including Barack Obama, Steven Spielberg, Venus Williams, Adele, Tim Cook, Dua Lipa and Idris Elba have visited the Moco Museums. This third cultural London chapter promises to echo Moco’s commitment to exhibiting iconic works by internationally renowned artists and rising stars.
About the exhibition: Healing Frequency
Awakening the Audience through Direct Participation
Step into the realm of Healing Frequency, where the boundaries between the material and the immaterial, the physical and the spiritual, blur into a transformative experience. This exhibition transcends the mundane, inviting visitors to embark on a journey of peace and exploration. Through the series of beds, benches and chairs set with crystals, the artist beckons us to participate actively, guiding us from the chaos of modern life into a sanctuary of healing and spiritual awakening.
Amidst the noise of digital consumption and mobile phone addiction, Healing Frequency offers a respite—a chance to disconnect from the external and reconnect with our inner selves. As you engage with the installations adorned with crystals, allow yourself to slow down, to tune back into the frequencies of your own being. In this space, art becomes a conduit for mindfulness and introspection, inviting you to tune in, to find peace within, and to embark on a journey of self-discovery.
Abramović for Moco
Renowned for her boundary-pushing performances that explore the interconnectedness of mind, body, and spirit, Marina Abramović’s work transcends conventional artistic boundaries. At the heart of her practice lies a universal language that resonates with audiences on a profound level. Through Healing Frequency, Moco Museum challenges visitors to reassess their reliance on technology and embrace the potential for personal enlightenment through artistic expression. Abramović herself articulates the transformative power of performance art, emphasising its ability to catalyse change not only within the artist but also within the observer.
This exhibition aligns seamlessly with Moco Museum’s ethos as a space that celebrates innovation, introspection, and audience engagement. Marina Abramović’s emphasis on pushing boundaries and delving into the depths of human experience resonates deeply with Moco’s commitment to showcasing thought-provoking contemporary art. By introducing a participatory element to Abramović’s renowned works, Moco Museum provides a platform for visitors to actively engage with the art, fostering a dynamic exchange of ideas and experiences that embodies the museum’s interactive approach to artistic expression.
Beyond Abramović: A Multifaceted Collection
In addition to Marina Abramović’s groundbreaking exhibition, Moco Museum London will showcase a diverse collection of over 120 artworks by acclaimed artists such as Jean-Michel Basquiat, Kaws, Keith Haring, Jeff Koons, and more. Moco Museum proudly presents original Basquiat works, never before exhibited in London. Experience the monumental brilliance of Takashi Murakami, the captivating allure of Daniel Arsham’s Lunar Garden. Delve deeper into the local art scene with captivating works by London-based luminaries such as Chris Levine, Jake Chapman, Hayden Kays, Tracey Emin, and Damien Hirst and explore the world of digital immersive art. This is more than an opening; it’s an invitation to explore, engage, and encounter art in its exciting forms.
The Healing Frequency exhibition by Marina Abramović will debut on the 11th September. Secure your Early Bird tickets now and receive a 30% discount on tickets purchased before 10th August. Visitors can enjoy the soft opening of Moco Museum, from 10th August, which will feature amazing exhibitions of the Moco Masters, Moco Contemporary, and Digital & Immersive Art.